Modeling Photography - facts and fiction
Modeling photography is helpful to both models and
photographers. Models need photos to show their various looks.
Photographers need sample photos to show their work and
style.
I've worked with models when I owned an advertising agency.
They would usually hold the product in their hands and smile
brightly at the camera. You've seen the magazine ads with an
attractive person holding a mobile phone or a
One pitfall of modeling photography that models should look
out for is the sale of over priced photo packages. Some slick
promotion companies will advertise a model search, then make
promises of fame and fortune in order to sell a high priced
photo shoot to a hopeful model.
The good news is that most photographers are very fair in
their pricing and some will even do a photo shoot for free in
exchange for shared use of the images. This is called time for
prints or TFP for short. The model and the photographer each
freely give some of their time and talent to a joint effort to
produce some quality photo images together.
The rule of thumb is, whoever has the most experience is the
person who gets paid. If the model has plenty of experience and
the photographer does not, then the photographer should pay the
model. If the photographer has years of experience and the
model is just getting started, the model should pay the
photographer. If both are of equal experience and each is
impressed with the other's work, then they may decide to trade
time for prints (TFP).
Modeling Advice
Models should always check every photographer's references
and bring a friend along to every photo shoot. Keep in mind
that anyone can buy a camera and pretend to be a photographer
in hopes of meeting attractive people to go on dates with. The
best photographers to work with on modeling photography are the
ones with a lot of experience and who list many other models as
references. Check the references. What do the other models say?
Look at their portfolio and see if their style reflects the way
you want your image to be portrayed. Do you like the "look"
they captured for their other models? If not, find another
photographer.
Some models and celebrities have a favorite photographer
they trust and use again and again. Jennifer Lopez for example,
has relied upon Tony Duran for many years. Cindy Crawford's
favorite photographer was the late Herb Ritts. Paul Gerben has
photographed numerous models and celebrities including Jennifer
Lopez and Cindy Crawford, Claudia Shiffer, Christy Turlington,
Naomi Cambell, Robert Downy Jr., Bono, P.Diddy, etc.
Some tips for beginning models and photographers.
- Use a written modeling photography agreement
- Talk about the type of photos desired and look at
examples
- Create photos that will look good to advertisers and
agencies
When done with professionalism, modeling photography can be
a fun and rewarding experience for models and
photographers.
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